Hill’s Pet Nutrition launches resources for vets
Maintaining a healthy weight for an animal is central to their happiness and well being. And for veterinarians, part of the job is providing the expertise and advice to help pet owners do so effectively.
Fortunately, there are ample online resources to help vets in this role. Hill’s Pet Nutrition, for one, recently launched a new website dedicated to raising awareness for the pet obesity epidemic.
“Just like the human epidemic, over 50% of the pet population is overweight,” says a rep with Hill’s Pet Nutrition. “Even a little extra weight can impact the pet’s quality of life and relationship with family because that extra weight can reduce play time, impact mobility, and affect the lifelong general health of your [pet].”
The site features a host of pet health articles and videos that vets can use to support dog and cat owners in their pet care. Its resources include:
- Research and education, including links to pet health events, shareable research, peer-reviewed publications, and other educational references.
- A body fat index (BFI) chart, which vets can download to help their client’s assess their dog or cat’s BFI.
- Veterinarian consultation, offering free access to North American veterinarians and pet health experts for help with pet nutrition, disease management, Hill Pet Nutrition product support, and more.
- Weight loss stories, including animated videos created to raise awareness about pet obesity.
Notably, this new website complements Hill’s Pet Nutrition Quick Reco online service where vets and pet care specialist can register to receive timely health and nutrition advice.
Nutrition first
The solution to pet obesity lies beyond education. That’s why Hill’s Pet Nutrition has drawn over a decade of research to develop the Prescription Diet (PD) Metabolic line of cat and dog foods specifically designed to promote weight loss. Line line includes foods for cats and dogs that contain a special blend of nutrients and ingredients that activate the body’s natural ability to burn fat. The result is food that bolsters the pet’s metabolism, keeps them full between meals, and promotes active and energetic lifestyles.
It’s an extra treat here or leftover scraps there. It’s a big breakfast one day or a double serving of dinner the next. Over time, feeding a pet beyond what they need can add up. And despite an owner’s best intentions, the resulting weight gain can negatively impact a cat or dog’s quality of life.
When this happens, starting the conversation about pet obesity can be tough. And indeed, research indicates that upwards of 90% of pet parents with an overweight cat or dog are not aware that the discussion needs to take place. The good news is there are helpful pet specialists and resources that are just a click away.
Help your clients start and maintain their pet’s weight loss journey. Visit Hill’s Pet Nutrition’s weight management website .
